Upcoming Elections and Political Drama and the Roll of Media

India is once again (after five years) under the clouds of political uncertainty. And all the political parties are trying to get the attention of the voters. Each and every news, whether big or small, good or bad will be used as a weapon by these so called leaders(?) and common man will again have to do the same thing - voting as per his own judgement. Under these circumstances I think the Indian Media will play a great and an important role in guiding the public to chose the right(?) option. In my opinion Media especially Electronic Media has a great influence on Indian Public. And this a common fact that the public do have faith on the media.
In this scenario media (of all type) should ensure the quality and truth behind the news and it should not publish a news jsut to publish a news but a news should creat public awareness and it should be free from any ambiguity.
At the same time the media should also ensure that no wrong message is sent to the public however true it may be. Hence there is a lot of responsibility on the media's part and at the same time its also the duty of the 'Watchers' that they become more aware to see the truth around them.
One should not just waste his vote by voting to a person who does not care for the public interests.